In our perspective, the most crucial aspect for focused product and service optimisation is to understand customers' needs and wants. The creation of extraordinary customer experiences is indispensable to maintain a sustainable market position. cXplore is an innovative customer experience research & co-creation platform that enables a continuous customer-centricity process. cXplore allows you to capture customer experiences in real time in relevant contexts, to identify your customers' motivations and needs, and to effortlessly and efficiently let your customers participate in the product development process.
cXplore thrives on the creativity of researchers who're able to encourage participants to reflect more deeply on their experiences. We developed a number of methodological approaches, that can be adapted to your research question.
Unlike conventional survey software, cXplore is optimised for qualitative longitudinal studies. With specifically designed features, cXplore encourages study participants to give more in-depth replies and more creative contributions. cXplore can be adapted to every study design and can be highly customized for your respectively your company's needs.
Realtime feedback in the right context. Multi-media documentation. Co-creation within surveys. Highly customisable. Our customer experience software cXplore is as diverse as qualitative online research itself. From mobile ethnographic studies, to diaries, and communities - cXplore is the flexible solution for your surveys.
cXplore thrives on the creativity of those who conduct the study and our conceptionists, who design tasks to prompt deeper reflection from participants. We've developed a collection of methodological approaches, which we're happy to adapt to your research questions.
cXplore has been developed by DIGITALBERATUNG in cooperation with our Swiss partner intervista AG (Bern, Switzerland).
With cXplore we help you gain insight into how your customers think, feel, and - for example - how they take purchase decisions. You'll learn how customers really experience your brand, products, and services continuously at every touchpoint.
We're happy to provide you with full service on all aspects of your study. If you prefer to conduct the survey yourself, you're free to just purchase a license to our cXplore software. Whichever suits your needs best.
Integrated whiteboard for collages or emotion maps
Blog to exchange or discuss ideas
Discussion board to enable a conversation between study participants
Common question / answer formats for online survey systems
Edit tasks easily via app, on a tablet or desktop computer
Separately schedule how long tasks are visible and/or editable
Custom answer formats to document experiences. Possibility to integrate various other formats
Picture and video upload features are possible for every task
Modular and flexible, it can be adapted to fit a wide range of use cases
Uncluttered calendar view
Diary and questionnaire tasks offered over an extended period of time
Looks great no matter what the screen size
Available as an app for Apple's iOS as well as Android smartphones
Configure automated reminders for tasks
Custom design / branding on request